Nitro Snowboards and Burton Announce Extension of Step On® Partnership to Bindings
HÜNENBERG (ZG), SWITZERLAND & BURLINGTON, (VT) USA, December 18, 2024
Nitro Snowboards and Burton Snowboards are excited to announce the extension of their Step On® partnership to Nitro Step On® bindings, which will be available in fall 2025 at Nitro retail partners.
Be the first to know when the Nitro x Step On bindings are available.
Available in both women’s and men’s sizing, Nitro’s new Step On® bindings are adding to the variety of feel and performance available in Step On® products.
Since the first launch of Nitro Step On® compatible boots for the 2022/23 season, Nitro has collaborated with Burton to build their easy-entry boot system leveraging Burton's industry-standard Step On® technology.
First unveiled to the snowboard world in late 2016, Burton Step On® is a boot-to-binding connection system that Burton founder, Jake Burton Carpenter, personally challenged the company to research and develop. Since then, Burton’s Step On® system has been widely adopted by snowboarders who want a clean and simple boot-to-binding interface that offers unprecedented convenience and performance.
“It is our goal to provide the best possible experience to snowboarders worldwide”, says Nitro’s Founder and President Tommy Delago. “Many of us have experienced the confusion in the market created 25 years ago by a multitude of non-compatible systems. We therefore decided against developing our own proprietary system and instead, have identified Step On® as the leading system and joined forces with Burton. By adding Nitro’s own fit and functionality to Step On®, we will offer greater variety with full compatibility to retailers and riders alike.”
“We’ve always valued our strong partnership with the Nitro team, as we both share a long-held commitment to progressing snowboarding and advancing snowboard technology”, said Chris Fidler, Vice President of Hardgoods at Burton. “From the beginning, Nitro has been committed to progressing Step On®, and we’re thrilled to see them further expand their Step On® offering. As the first brand to offer a complete boot and binding package with Step On® compatibility, Nitro is continuing to expand the variety of Step On® options across the industry.“
Nitro is excited for the possibility to build on Burton’s leading Step On® binding platform and combine its unrivalled ease and simplicity with Nitro’s know-how on advanced binding design. Their engineering team set out to create a seamless fit with any Step On® compatible boot while pushing the level of comfort and cushioning for the ultimate ride and feel, featuring eTPU footbeds. The Nitro signature highback design with its integrated forward-lean adjustment provides a Step On® specific flex pattern while enhancing the binding’s easy-entry / easy-exit performance.
Nitro Step On® Bindings will be available at selected retailers for 2025/26 and for demo at all main On-Snow events worldwide.
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About Nitro
www.nitrosnowboards.comNitro Snowboards was originally founded in 1990 by Sepp Ardelt and former Pro Snowboarder Tommy Delago, in Seattle, Washington. From the beginning, Nitro’s driving force has been innovation, team input and a deep respect for the worldwide snowboarding community with all its local and regional differences. With worldwide subsidiaries and distributors that are firmly rooted in their respective markets, Nitro is dedicated to wholly supporting and giving back to the community it spawned from. To date, the company is 100% privately owned and fully dedicated to snowboarding by designing and producing products for riders of all abilities and backgrounds.
Nitro’s headquarters are located in Hünenberg, Switzerland.
Nitro Snowboards Media Contact:
Knut Eliassen: knut.eliassen@nitrosnowboards.com -
About Burton
www.burton.comIn 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn and dedicated the rest of his life to snowboarding. Since its founding, Burton has played a pivotal role in growing snowboarding from a backyard hobby to a world-class sport by creating groundbreaking products, supporting a team of top snowboarders, and pushing resorts to allow snowboarding. Today, Burton designs and manufactures industry-leading products for snowboarding and the outdoors. As a sustainability leader within the outdoor and winter sports industries, Burton is the world’s first snowboard company to become a certified B Corporation®.
Privately held and owned by Donna Carpenter, Burton’s headquarters are in Burlington, Vermont with offices in Austria, Japan, Australia, Canada and China.
Burton Media Contact:
Taren Dolbashian: TarenD@burton.com